by Priyanka Dalal | Acquisition Channels, User Engagement |
I have been working on a detailed Inbound Marketing guide. As I delved into it, I realised that commonly we (yes, me too) first think of an email signup loop when we think of inbound. While this is a commonly recommended model with many benefits, the fact is that...
by Priyanka Dalal | Culture, Customer Journey, Hacks, Startups |
Having worked with a multitude of startups and small businesses, I have seen time and time again how core branding requirements for the company are completely neglected. The teams have a lot on their plate and resources are always in a crunch. Sales and marketing are...
by Priyanka Dalal | Acquisition Channels, Efficient Marketing Series, Hacks |
A lot of people ask me how I keep generating business, especially considering that I am a digital nomad and travelling very often. As a marketeer with 10+ years of experience, I have an extensive personal network. And one of my main source of work projects is through...
by Priyanka Dalal | Efficient Marketing Series, Hacks |
Ghost is an independent, open source publishing platform company that I have been following for a while because they are a fully remote team (yay!). And considering that I have been writing a blog post series on efficient marketing hacks, here’s an interesting example...
by Priyanka Dalal | Acquisition Channels, Efficient Marketing Series |
Every business would like to get featured in relevant media publications frequently. Especially if there is a launch or exciting development, you would like full spread article features. Yet, a lot of businesses struggle with it, more so if they are low on resources....
