by Priyanka Dalal | Acquisition Channels, Hacks, User Engagement |
I had earlier written about Ghost’s instagram profile. Best practices suggest that if you start an Instagram account, then you should be ready for the constant updation and maintenance. Ghost, breaks this apart by creating an impressive grid and then nothing more. The...
by Priyanka Dalal | Acquisition Channels, Hacks |
When done right, content marketing can become a great bridge between the brand and its audience. And if the brand is into health and well-being then the marketing helps transform lives. When it comes to spiritual gurus in this digital age, I think we can all agree...
by Priyanka Dalal | Acquisition Channels, Efficient Marketing Series |
Inbound marketing typically brings up the idea of a landing page on your website with a sign up form. Prospects that sign up are then engaged via an automated drip campaign. All said and done, it is a good system. However, there are other options that can be explored...
by Priyanka Dalal | Acquisition Channels, User Engagement |
I have been working on a detailed Inbound Marketing guide. As I delved into it, I realised that commonly we (yes, me too) first think of an email signup loop when we think of inbound. While this is a commonly recommended model with many benefits, the fact is that...
by Priyanka Dalal | Acquisition Channels, Efficient Marketing Series, Hacks |
A lot of people ask me how I keep generating business, especially considering that I am a digital nomad and travelling very often. As a marketeer with 10+ years of experience, I have an extensive personal network. And one of my main source of work projects is through...
by Priyanka Dalal | Acquisition Channels, Efficient Marketing Series |
Every business would like to get featured in relevant media publications frequently. Especially if there is a launch or exciting development, you would like full spread article features. Yet, a lot of businesses struggle with it, more so if they are low on resources....