by Priyanka Dalal | Acquisition Channels, Hacks, User Engagement |
I had earlier written about Ghost’s instagram profile. Best practices suggest that if you start an Instagram account, then you should be ready for the constant updation and maintenance. Ghost, breaks this apart by creating an impressive grid and then nothing more. The...
by Priyanka Dalal | Acquisition Channels, User Engagement |
I have been working on a detailed Inbound Marketing guide. As I delved into it, I realised that commonly we (yes, me too) first think of an email signup loop when we think of inbound. While this is a commonly recommended model with many benefits, the fact is that...
by Priyanka Dalal | Efficient Marketing Series, Hacks, User Engagement |
“Bandwidth issues”- common jargon in the business world. Most marketing and business leaders know that an email signup form with a lead magnet would be very useful towards potential customer engagement. But there are ‘bandwidth issues’. Amidst the plethora of tasks...
by Priyanka Dalal | User Engagement |
As I work on growth marketing audits for different online businesses, I find that a lot of them don’t have a good email signup with lead magnet in place. It is a simple structure, the email signup, identify your potential customer group create something that is...